Mary Treseler from O’Reilly has written a timely article on the state of experience design in our Industry. The article is the first of a series which will cover the future of design, the changing role of designers, and how design is shaping our lives.
Design aligns humans and technology, it aligns business and engineering, it aligns digital and physical, and it aligns business needs and user needs.
Source: Nathan Shedroff – New Methods for Designing Experiences