E-Marketer comments that nearly 30% of worldwide Internet users type two word phrases into search engines when searching online and that over 24% use three word phrases when searching. The results are based on findings by OneStat over the past two-month period, as of the end of April 2003.
This is an interesting finding particularly the relationship and comparison between worldwide users and their use of key Phrase and Key Words:
2 words: 29.22%
1 word: 24.76%
3 words: 24.33%
4 words: 12.34%
5 words: 5.43%
6 words: 2.21%
7 words: 0.94%
Reference: E-Marketer (7 May 2003). Searching Online: From Keyword to Key Phrase [Online] Available: http://www.emarketer.com